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A digital marketing powerhouse specialising in performance marketing, helping brands worldwide grow their business and increase revenue online. With an in-house team fluent in 15 languages, they bring global expertise to every project.
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#marketing agency
#B2B
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GA Agency needed a unified narrative to connect their expertise, services, and mission. Their messaging lacked emotional impact and struggled to showcase the tangible results they deliver.
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We set out to establish clear positioning and craft visual and verbal narratives that emphasise GA’s ability to connect brands with global audiences, turning visibility into meaningful engagement and growth.
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We developed a brand strategy that reinforces GA Agency’s role as a dynamic, future-focused leader in digital marketing. Our key insight was that their core strength lies in bridging global brands with local audiences through cultural insight and personalised connections.
Breaking away from conventional digital marketing clichés, we positioned them as a strategic guide, helping brands lead while turning visibility into real influence.
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We crafted a graphic metaphor inspired by powerful symbols of global connections: bridges, road markings that connect paths, and arrows. These elements reflect GA Agency’s global reach and the strong, reliable connections they build. Taking a minimalist approach, we focused on geometrically precise arrows, using clean lines and simplicity to create a timeless, modern look.
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The GA Agency logo embraces a minimalist design with thin, clean lines, aligning seamlessly with the geometric simplicity of the icon set. A subtle yet distinctive detail is the hidden arrow within the letter “G,” symbolising the agency’s forward-thinking approach and global reach.
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The icon set follows a consistent, minimalist approach with geometric precision. Each arrow is designed with clean, balanced lines, creating a cohesive visual language across all touchpoints.
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These examples highlight the brand identity’s versatility across various applications. From posters and billboards to online campaigns and packaging, the visual identity adapts seamlessly to different settings, demonstrating its impact and reach.
/09
Having helped us develop our brand strategy and contributed massively to our new website copy, we’ve not actioned them to help test and create our GTM strategy. Every piece of work we’ve collaborated on they have been professional, on time and dedicated to providing high quality and impactful work. We couldn’t be happier and will be working with them a lot more going forward.
Check the full review on clutch
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We conducted in-depth research and developed three distinct brand metaphor concepts. By analysing the competitive landscape, we ensured each option was backed by strategic insights. Presenting these concepts allowed the client to explore different creative directions and choose the most suitable path for their brand identity.
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To a 15 year old company doing a complete Brand revamp, we have surely come a long way. The professionalism, flexibility and your quality of work really stands out. I would like to thank you and your whole team.
Head of Marketing & Direct to Consumer Business